Archive for September 2nd, 2011

September 2, 2011

You Don’t Really Need Another App … or Do You?

So, you’re one of the cool kids. You own a smartphone such as an Android device or Apple iPhone. You’re in good company. A study from the Pew Internet and American Life Project (May 2011) reveals that 42 percent of cell phone users now own a smartphone. Incidentally, 83 percent of American adults now own some type of cell phone.

Perhaps you own one of the 28.73 million iPads that have been sold worldwide. Or, maybe you own another tablet device.

If you own a smartphone or tablet computer, you’re no doubt familiar with Apps, those little pieces of software that allow us to check email, pick a restaurant, search the Internet, or kill pigs by tossing Angry Birds at them, etc. There are over 425,000 Apps for the iPhone and over 480,000 Apps for Android phones. I’m not even counting the Apps for tablet devices. So, do we really need another App?

Well, I happen to believe there’s room for at least one more App. This one is just for those working for or volunteering with nonprofit organizations. The App is the Nonprofit Manager’s FAQ from the good people at Jossey-Bass/Wiley publishing. While an App like Angry Birds might help you pass the time, the Nonprofit Manager’s FAQ will help you pass your time more productively by answering your questions, helping you improve results, allowing you to preview outstanding books for nonprofits, and making buying those books from your favorite online retailer as easy as possible.

As the publisher describes it:


[In the Nonprofit Manager’s FAQ] App, you’ll find answers to your most critical nonprofit management questions and challenges. Painstakingly culled from new and bestselling Jossey-Bass/Wiley books and resources written by leading minds and organizations in the field, this App brings together tips and guidance on how to work more effectively in the nonprofit field. Designed for busy professionals, this App offers brief insights on every aspect of nonprofit work including Boards, Management, Marketing, Finance, Fundraising and Legal. New content will be added on a regular basis so download this trusted resource today! Features include: The ability to search and browse all content, pick and save your favorite answers and content, share your discovery via Facebook, Twitter and email, and adjust the text size. You can also discover the sources of the content as well links to websites for the authors and organizations behind it.”

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